How to Make 2019 Your Event Business' Best Year Yet
14 Feb 2019

How to Make 2019 Your Event Business' Best Year Yet

Do you want 2019 to be a banner year for business? Of course you do, so don’t get stumped trying to figure out where to start. To help you overcome this obstacle, we’ve put together a list of several elements that are sure to help you improve your business to make 2019 your best year yet.


Master the Art of Conversation

In an always-on digital world, people come to events because they want to see other people face-to-face. Consider how to help stir conversations at these events by building networking and discussions into your program. Cultivate scenarios in which people will talk using icebreaker games, round robin table swaps, or discussion prompts. These in-person events are truly memorable and will encourage people get out to more events to have experiences that can only be had in real life. And you can always encourage people to continue these conversations in social media after the event is over, now that the ice is broken.


Make an App People Will Use

Anyone can make an app, but not everyone can make an app that people want to use. Build an app for your events that users can’t live without. Make your app the digital guide for people coming out to your events. Create easy-to-use content that helps attendees prepare for the event and get excited that they bought tickets. Promote your speakers or headliners with fresh content leading up to the event and make it easy to share. Provide useful information about logistics such as parking and hotels details, and ensure necessary links work with ease. During the event include maps, program updates and live social media feeds. After the event is over, use the app for feedback by sending surveys.

 Check out Magnet event planner app

Embrace Photos & Videos

People come to events with their smartphones in their pockets, so encourage them to use these tools to help promote your event. Video snippets of a keynote speaker on the stage at your event or photos of attendees gathering for a cocktails at your event will really help illustrate what it means to be there. Create a hashtag for these images and ask people to share these tagged images to their social media accounts. These work as great marketing images for people not in attendance, and help attendees remind attendees just home much fun they had last time.


Taste the Competition

Get out of the office and away from your own events to see what else is going on in the world. If you are an event planner, you should be going to other events on a regular basis in order to see what is going on with the competition. Notice what you like about their experiences and emulate these elements in your events, if you aren’t already doing so. Notice what isn’t working at the competition’s events and think of solutions for the problem. Then use these ideas to ensure that you won’t make the same mistakes they did. This kind of perspective will help you refine the experience at your future events.


Establish & Improve Success Metrics  

How do you measure the success of your event? Are you looking at ticket sales, registration, the number of attendees, social media brand impressions or attendee feedback? Define which attributions matter most to your company and measure these KPIs for every event. Track how you are progressing in these areas and if you notice a decline in KPIs, then identify why these numbers are dropping and identify what you can do to fix it. When it comes to success, push yourself to do a little bit better each time around and pretty soon, you’ll be breaking records.


Partner With Influencers

Book influential people to speak and play at your events and make sure you partner on social media outreach. These people are well-known and passionate the subject of your event, so it is a natural fit for them to tweet about your event and the supporting themes. These savvy influencers offer up a great opportunity to reach new audiences and to help generate conversations about your event on in the social world. Be strategic and collaborate with these very useful partners.


Event planner software at your service.

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Event planning & management made easy with the right software

Yes, this is it. Here is the ultimate event planning and management software, serving you with structure and sharp functions while easy to use. Manage your event within every step of the way using Magnet event planning tool online.

Event planning software – for any event

Use Magnet event planning software whether you are a professional event planner, planning business events from time to time, or setting out to create a meet up free of charge.

Free event planning software

Magnet offers free event planning software. If you want to send out invitations and set up an event registration page for a free event, you can use Magnet event planning software for free.

Affordable event planning tool when you sell tickets

If you aim to sell tickets, you will find a highly flexible ticket sales system within the tool, and a range of payment solutions to connect with. There is no curing time for Magnet event planning tool, and you can upgrade or downgrade whenever you wish.

Event Planning Software

Allowing you to manage events in every detail

To promote and manage your event and ticket sales you will have a strong line up of smart functions behind you.
This will save you time when getting as many attendees as possible to your event.

Manage everything from printing name tags to communicating important updates by SMS and checking in the guests at arrival.
All using the same event management software.

When the event is over, you will also have access to relevant data, such as metrics. And the opportunity to easily follow up on the experience of your attending guests.

Different types of tickets

Provide Early Bird tickets, discounts and discount codes on one or more tickets. Set timed tickets, add products to your ticket such as admission along with a T-shirt.
Offer a waiting list when fully booked.

Check in app

Using the check in app at the entrance you will also keep track of which and how many guests that has arrived.

Select payment method

Choose which payment method to use for each event, and set a preferred method if you have a first option.
Visa and Mastercard, Payex, Payson, Billogram, Invoicing, Economy.

Different VAT rates

Admin interface for sales, revenues and VAT, receipts, reports.

Distribute, market, and sell more tickets

Create your own event page with individual event URL, retrieve automatic map, add videos or pictures, embed on website.
Send invites, share on social media, send SMS.

Follow up on sales statistics and orders

Are there any tickets left for sale? Have a closer look at the orders, number of attendees and checked in attendees.


Facebook pixel and LinkedIN.

Event planner software free

Time to create an event?

Let’s try it out; sign up for free and start exploring. Once you’ve created an account you will have access to our help center with FAQ:s and guides.

Go create your first event.

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