After you've started to sell tickets, the next step in the process is to create a presentation your audience will find valuable. Wondering how you can make that happen? These tips can help.
Start With The Audience
Any public speaking class will teach you that identifying your audience is the first step to a successful presentation. Take a closer look at what they might expect to learn from the presentation, and what they already know about the topic. That will help you shape the right tone to keep them interesting and engaged.
You may also want to consider any biases or cultural differences your audience brings into the presentation. That will help you better express yourself and connect with your audience from the very beginning.
Use a Good Hook
If they've taken the time to work through your event booking website just so they can see you speak, you have to deliver from the moment you step on the stage. Grab their attention immediately because they only tune in for a few brief seconds at the start unless you convince them to listen. Build up the excitement in your presentation. Try an ice breaker or a shocking fact or some convincing visual aids. Knowing your audience will help you greatly with this step, as it's the best way to build a conducive atmosphere from the beginning.
Don't Rely on a Script
If you're reading from a script, your audience is going to get very bored, very quickly. Practice is the key to staying on track without a script. Feel free to give yourself some notes to work from, but whatever you do, don't read to your audience from your notes.
Sell tickets to your upcoming event, but while you do, start working on your presentation as soon as possible. It's the best way to keep them talking about your information well after the event.
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